A PDF copy of a print image from phase 1 of the All Right? campaign. The image reads, "It's all right to feel a little blue now and then. Canterbury has changed a lot and we all see things a little differently. And that's all right."
The image appeared in News Advertiser, The Observer, Pegasus Post and Western News on 25 February 2013. The image appeared in The Star on 27 February 2013.